Links to EXP3 drafts 1 & 2 and final

EXP3 Final:




EXP3 Draft 2:




EXP3 Draft 1:

Fraps images of final EXP3 design - Overall Design

Fraps images of final EXP3 design - Meeting Space/Dining Table

This is the dining table designed to bring the common traits between the two clients. The tabletop was made oval to symbolise how harmonious in ways of thinking or in relation to how similar both clients can be in terms of status etc. It was not made in a circle because otherwise it would have symbolised unity in every way - there would most likely be conflict between the two. The chairs were designed in that manner to exemplify the simplicity in both clients' lives - or the lack thereof of simplicity in their lives (due to materialistic entities mainly).

















As seen in this image, the meeting space is quite circular (almost...but not completely). The notion mentioned earlier is emphasised through this very similar approach of structure - round, circular etc...














This image shows the dining table in relation to its immediate environment - the meeting space.

Fraps images of final EXP3 design - Zhang Yin

This image is actually showing the part of the bridge where it meets the meeting space. The meeting space constitutes of a long "vertical tunnel" - this part could also be considered as part of Zhang Yin's space as the elevator reflecting her character, is the means of access between the meeting space and Slim's space and Yin's. Although a bit difficult to see due the glare of the light, the elevator can be seen at the bottom, at the end of the tunnel. Again, this vertical lift - the rising up etc helps emphasise on the progression of one to power. It reminds us that in order to possess such power, one has to work hard and that it usually is a slow, gradual process.














Yin's space comprises of blocks "floating" in mid air. This is done to underline the notion of superiority - someone with power is someone who is almost divine, mystifying etc. Access to each little space is through elevators as well as (as seen in this image) ramps. Note the elevator in the background of the image.














Stairs were included as part of gaining access to Yin's space. They further emphasise on the idea of slowly and gradually gaining power. In this image as well as other other ones below, it is clearer to see the individual and singular working spaces - they almost act as cells. This was purposely done, not only to reveal the connection with the similarities between Slim and her, but also bring to people's attention the tight and strict upbringing Yin underwent (military).



















As seen in this image, as well as the ones above, the use of colour was designed in such a way to show certain ideas reflecting the client's character. In contrast to Slim, Yin is portrayed as a warm person who, judged by the manner in which she works, is also conveyed as humble. This "warmth" is reflected in the use of warm colours such as red, orange and yellow. One can also see the use of "rising" platforms to show what has been mentioned before (like Slim).

Fraps images of final EXP3 design - Carlos Slim

This is Carlos Slim's space. It consists of pillar-like blocks spread out in a circular, ascending manner (towards the meeting space). This symbolises the gradual progression Slim has undergone in reaching the point he is at, at present. These quite rigid structure also embody part of his character - meticulous and in control - however this idea is challenged through the other elements going through the pillars - they represent, in a general sense, the obstacles he has encountered.














This image shows a view of part of his elevator, along with the entrance leading up to his office (the reddish room above near the ceiling, which can be accessed by a platform >> note the hole in the ceiling). The use of the moving platforms (which almost act as elevators) emphasise on the growing power Slim possesses. The room (his office) is red to reflect how powerful he is. the 'corridor' where the entrance is, is quite the opposite as it is blue. This highlights his less than amicable character - although he's powerful, it doesn't make him a warm person. This helps us understand the downfalls of being wealthy. The size of the elevator, relative to him represents the size of his "ego" as well as wealth.
















A few other images showing the interior of his space - which is in fact scattered but merely connected by the "obstacle" structures. The spaces within are vast in height, symbolising his power and his empire - this is more emphasised in the texture that has been applied to the internal walls.

Animations of proposed elevator pathways

Zhang Yin




Carlos Slim

Fraps images of Draft 2

Overall model showing the three spaces - where the top space is Zhang Yin's office, the middle is the bridge with the meeting space and the bottom space belongs to Carlos Slim.














The development of the meetin space on the left, almost opposite Slim's space. The key ideas are power through being aggressive, something progressional - he worked his way to the top.














Zhang Yin's space is reflected in this idea of order and structure. It is representative of the manner in which she works and in the person that she in inside. Also reflective of her 'military' upbringing.














Another image showing the three spaces - mainly focusing on the meeting space and Slim's.

Textures

The 18 Perspectives

Animation of elevator - YouTube link

Elevator animation

Animation of elevator

Fraps Images of elevator

EXP 3 - Week 1 - 'L-Shaped' prisms as 3D pathways

EXP 3 - The Bridge - News Articles on Power

RATAN TATA

Link to full article: http://www.iht.com/articles/2007/04/01/business/sxtata.php

" JAKARTA: The firm is expanding in an effort to build a global brand and spread investment risks.

Tata Power, India's second-biggest utility by sales, agreed to pay $1.3 billion for a 30 percent stake in two coal mining units in Indonesia to secure supplies of the fuel.

Bumi Resources, Asia's third-largest coal miner, will sell stakes in Kaltim Prima Coal and Arutmin Indonesia, Dileep Srivastava, Bumi's head of investor relations, said Saturday.

The company's chairman, Ratan Tata, is expanding the group's 96 companies, which control about a 3 percent share of India's $854 billion economy, to build a global brand and spread investment risks. Analysts say the latest buy, aimed at securing coal supplies, maybe expensive for a company with a profit of $222 million.

"Tata Power is clearly overpaying," said Madhukar Sheth, a stock trader at Amax Network in Mumbai. "The current valuations suggest that the investment will yield about 5 percent return, which is nothing in an inflationary economy like Indonesia's. Tata Power stock may not react favorably..."


ZHANG YIN

Link to full article: http://www.moneyweek.com/file/20593/zhang-yin-the-worlds-richest-self-made-woman.html

" “Make way for the Big Momma of the Billionaires’ Club,” says the Daily Express. The Big Momma in question is Zhang Yin, a 49-year-old paper recycler who has just emerged not only as the richest entrepreneur in China, but also as the wealthiest self-made woman in the world. According to the Hurun Report rich list, Zhang, despite being almost unknown in the wider world, has suddenly arrived at the top of the list with a net worth of $3.4bn. Many of China’s new entrepreneurs keep a low profile, but Zhang is in a class of her own when it comes to elusiveness. “Even her name is the subject of some contention” – she’s known to many as Cheung Yan. Short-haired, simply dressed and slightly stocky, she was ranked 36th on last year’s list, with her leap in fortune being down to the public listing of her firm, Nine Dragons Paper, in Hong Kong in March..."


CARLOS SLIM

Link to full article: http://www.azcentral.com/arizonarepublic/news/articles/0530carlosslim0530.html


"...By age 12, he had moved on to trading stocks and bonds. Before turning 30, he owned a soft-drink company and a stock brokerage. Now, at 67, Slim is the world's second-richest man and is closing quickly on Bill Gates, according to Forbes magazine's most recent rankings. Slim's business empire stretches from Mexico to the United States - it includes major stakes in companies such as CompUSA and Saks Fifth Avenue - yet most Americans have never heard of him.

Slim accumulated his $53.1 billion fortune by collecting companies in much the same way he did baseball cards. He searches for businesses that are undervalued, infuses them with cash and uses the size of his holdings to overwhelm the competition. He now owns stakes in more than 220 businesses but says he has never forgotten the lessons of his youth...

"It's hard to live a day without buying one of his products," Sandra Morales, 31, said as she ate lunch in the Plaza Insurgentes shopping center - a property owned by Slim - in Mexico City. "He's so rich and powerful and in a country where there are so many poor." ..."

EXP 2 - Image of both working spaces

Although not shown in previous images, they are merely connected together by a simple platform between the main space of Nightingale and Hawking's. This lack of emphasis on that particular ramp is due to the fact that the electroliquid agreggation quote depicts contrasting viewpoints and ideas from both clients. The mere link between the two is that they contributed to science.

EXP 2 - Florence Nightingale space - Images

The space on the left hand side of the image is the main working space of Florence Nightingale. As suggested in this particular image, and shown below, the space is circular - spherical like. This shape symbolises the notion of unity - bringing ur closer to God - something Florence Nightingale made allusion to.















A ramp was created to connect the main space to minor working spaces [located "higher" up]. This is meant to suggest this idea of getting closer to the Kingdom of Heaven (Hence the escalation...and escalation towards the skies).

EXP 2 - Stephen Hawking space - Images

This is the "entrance" of Stephen Hawking's space, its structure (mainly rectangular blocks and prism), as well as the surrounding ones, reflect the idea of 'structure', subtly suggesting a sense of order - as stated in the electroliquid agreggation quote.














This idea is further emphasised in the 'not so complex' looking interior. The access ramp to the roof is itself very simple.















The access ramp to the top, viewed from above, demonstrates that the space surrounding it is 'clean cut', reflecting a sense of order, not of chaos.